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big data

Epistemology of Data Virtualization
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Epistemology of Data Virtualization

Reading Time: 7 minutes Data are the eyes with which we look at reality. They are the means – not the only one – with which every company can aspire to have full awareness of itself and of the context in which it operates…

customer-360
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Catering to Customers, Individually

Reading Time: 2 minutes The current data-volume explosion can be traced back to a time when our society began to focus more on customers as individuals. We see ourselves as independent, unique people with free will, not bound by social conformity. Catering to that…

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